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A Parisian Sign Gallery

November 17, 2015

Our hearts our heavy for the people of Paris.  We want to celebrate the city with its a montage of its signs.

 For ways to help the people of Paris, click here.

You are in are thoughts and prayers.

Sign Industry Gallery: Political Debate Signage

November 10, 2015

“Man by nature is a political animal.” – Aristotle

Political season is in full swing, which means for the next year, we will be inundated by political debates, campaign platforms, and candidate speeches.  From meme’s to Facebook posts, the media coverage and dinner table conversations it seems that everybody has an opinion about which candidate would be the best to serve our country as the next President.  Regardless of if you are Republican, Democrat, Libertarian, or are not voting at all (hey, get out there and vote), it is impossible to avoid hearing about the recent debates.  And with those debates, came the need for…that’s right, you guessed it, signage.

Check out the Digital Signs and Banner below:

Digital Signs Digital Signage CNBC Banner

To learn more about these signs, click here. 

For your own sign that catches attention, call or email Landmark Signs!

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Which Sign Type Should I Choose? Window Graphics

October 27, 2015

Gold Leaf & Chipped Glue Window Display

First impressions can tell you a lot about a person.  For example, someone’s name can tell you about his or her parents in the name that they chose and possibly a person’s cultural background.  How they introduce themselves can give you more information too.  Is this individual confident?  Is he shy?  Is she outgoing?  Furthermore, how does this person dress?   Is he or she fashion conscious?  Or is that individual more business minded and professional?

As helpful as these first impressions are, they may or may not be accurate.  It is in the details, the information we learn as we get to know a person even better that confirms or disaffirms our initial impression.  Sometimes, we come to find that we were spot on.  This person is very much like who we originally assumed them to be.  But more often than not the details we learn about a person after that first impression,  surprise us or greatly expand upon that person we thought we had all figured out.

The same can be said of signage.  That Channel Letter Sign above your store, the Monument Sign by the street, or the Directional Signage around your property are usually the first impression a customer will have about your company.  It tells a client what your company name is and the design of that signage reflects your business’ priorities.  But where do the details come in?  These types of signs do not generally give you the chance to tell a potential customer about specific details.  That is where Window Graphics come in.  Let’s learn more about this sign type:

Large Advertising Space

Windows are usually a large surface ideal for advertising; display your company name, logo, store hours, motto, or more information with Window Graphics.

Variety of Materials

Window Graphics are available in a wide variety of materials and can be applied vinyl, hand-painted, a full-color print, gold leaf and even illuminated.

Affordable Signage

Depending on what materials you use, Window Graphics are not only a convenient place to advertise, but they can also be a relatively inexpensive way to get your message across.

It’s all about the details.  And windows are an ideal and convenient location to advertise your business and its details.

Window Graphics can be applied vinyl, hand-painted, a full-color print, gold leaf and even illuminated.  With a Landmark Signs Window Graphic, you can advertise conveniently and creatively for an affordable cost.  Confirm the already positive impression you have already left through your Monument Signs, Channel Letter Sign, or Directional Signs.

Call Landmark Signs to learn more about your Window Graphic options!

Or call us at (714) 637-9900!

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Rocky Mountain Monument Sign

October 20, 2015

Monument Signs are one of the most in-demand signs in the industry for a number of reason.  First of all, they give a company visibility from the street.   Often times, a building or store is set back from the street.  A company may have a Channel Letter Sign above the store front or on top of a building, even an illuminated Channel Letter Sign that ensure night time visibility.  However, if that sign is not able to be seen from the street, a company is losing out on potential clients that may drive by your property, but never drive through because they do not know you are there. Monument Signs are extremely important for any business that is set back from the street.

Another reason Monument Signs are sought after and often used is because of the message they send.  Why does our country put up Monuments such as the Jefferson Monument, the National Monument or even the Empire State Building?  There are a number of reasons, true, but one of them is because it tells of our legacy, our history, and our longevity.  These Monuments tell visitors from across the world we have been here and we are going to continue to be here.  Monument Signs send the same message.  It shows potential clients that your company is dependable.  It shows them that you have permanence.  That you have established yourself enough to be able to invest in the property that you are currently occupying.  A Monument Sign too says “We have been here and we are staying here.”

Futhermore, like many signs, it allows for the opportunity to display your company’s creativity.  That is exactly what the House of Signs Sign company did for their clients in Breckenridge, CO.  There sign shows off the Rocky Mountain spirit of the state, and lets passerbys know that they are not going anywhere.

Check out the sign for yourself.  And read the rest of the article here.

Rocky Mountain

Check out our Landmark Signs Monument Signs here!  Or call us for your own Monument Sign at (714) 637-9900!

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Which Sign Type Should I Choose: Directional Signs

October 13, 2015

Lantern-Bay-ADA-Sign.png

A potential client drives up to your property already considering doing business with your company (he made the trip to visit you; he is interested).  He arrives a few minutes early to make sure they have enough time to find your office.  Suite 205, your receptionist told him. The only problem is that when your receptionist told him the suite, she failed to give him the very specific instructions required to find your office because she had another client on hold and three people in the waiting room.  So now this potential client has to navigate through your property on his own.  And 15 minutes later, after having entered three incorrect building, frustrated, late, and slightly embarrassed, he finally manages to make it to your office.  Only now, his interest has waned.  Because, your company has already failed to take care of him by making him find you instead of you coming to him.  Why would he trust you to take care of him in the future?

One of the easiest ways to solve this dilemma is through Directional Signage.  While it is not considered the most glamorous of signs, it is one of the most necessary.  And, at Landmark Signs, we create custom Directional Signage so that it not only makes your office or building easy to find, it can also complement your property.  Let’s look at a few reasons why Directional Signs are a great choice.

Enhances your Property

With Landmark Signs, you can work with our professional design team to produce Directional Signs that enhances your property and complements the look your business has already established.

Easily Directs Customers

For large complexes & those with multiple buildings, Directional Signs are needed to make your property navigable for your customers.  Don’t make your customers come to you.  With Directional Signs, you can come to them.

Assortment of Materials

With a variety of materials available, Landmark Signs can create Directional Signs out of sandblasted wood, carved wood, stone, metal & much more!

Directional Signs are intended to help your customers navigate around complexes when in the car or on foot, which is an extremely important impression to make upon your clients.  Able to be made out of many different materials with a variety of color choices, Landmark Signs can custom-create beautiful and attractive Directional Signs to enhance your property and make it easy for your customers to come to you! For Directional Signs, contact Landmark Signs today!

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© Landmark Signs Inc. 2015

A Sign Becomes a Key to the Past

October 6, 2015

A couple of months ago, Landmark Signs made a trip up to Sacramento to put up a First American sign, a Channel Letter Sign with halo lighting.  Because we are avid travelers, once our sign was installed and we realized were ahead of schedule, we decided to go explore some of the surrounding areas a little bit, deciding to turn our work trip into a mini road trip as well.  It wasn’t long before we turned down a little road off interstate 160 and were intrigued by this neon sign we came across that read “Chop Suey”, pointing down to the street below.  From the looks of it, it appeared to be old, possibly very old since neon signs were first used as early as 1937. Upon closer inspection we discovered not only an antique sign, but a 3-street town that once house was established in 1915 by Chinese immigrants who moved there after a fire had destroyed their previous town: the town of Locke.

We really couldn’t believe our luck, not only did we come across a unique and interesting sign, one that piqued our interests and inspired ideas and enthusiasm for our work, but we also came across a whole other world that we never knew existed.  It felt like a portal to a secret world, full of past lives and stories that we might never have the pleasure of hearing.  Walking down the main street, much of the buildings were deserted, dilapidated, abandoned or simply too old to really paint a clear picture of the town’s history.  So we made our way to the visitor’s center, a restored building that was once the town’s boarding house.  Inside, we were treated to a tour of the house, a detailed history of Locke (originally Lockeport), and images upon images of the people and buildings of old.  Some of my favorites were images of an all-women’s basketball team and two young women from the 1920’s dressed as flappers standing in front of the theater.

Also, upon further investigation, we found an image of the building the “Chop Suey” sign was pointing to that was taken in 1939.  Although, because of the layout of the town (there is a street a level up with the upstairs portions of the shops, where we found the sign, while the mains street is one level down) we weren’t able to see the sign in that image, it lead us to believe that it is very likely that the sign we found is at least as old as the photo, how exciting!

As we discovered, there is so much more to a story than what meets the eye.  What started out as a work trip became a pleasant memory and a journey into the past, one filled with stories and images that we might never have discovered if we hadn’t been curious about that little “Chop Suey” sign.

© Landmark Signs Inc. 2015

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A Sign or a Work of Art?

September 29, 2015

From the Lobby SignOne of the most exciting aspects of signage, and one of the most interesting components of the job, is that what we are creating is multi-functional.  When I sit down and design a sign, at Landmark Signs, I get to think about the client.  Who they are, what their business represents, why they went into the business in the first place.  I strive to make sure that the signs I design reflect the owner and/or the company.

I also process through aesthetics.  Lighting, sizing, color, materials: all of these are factors that must be considered thoughtfully.  If the sign is a Channel Letter Sign going to go on a very tall building, what colors, materials and size will make sure that this sign is seen even from extreme heights?  For a Monument Sign, would subtle, classic halo-lighting work in this instance, or is making a splash more important and therefore lit-thru lighting would be best?  Then, I think through the manufacturing process, so that I am able to deliver the sign I designed.  And installation, the nuances that need to carefully planned so that this beautiful sign that has been designed, manufactured, and delivered can stay beautiful for a long time to come.

It is not a simple job, seeing a sign through from its conception to its creation, but it is one that I love doing.  Because, at the end of the day, my job is a creative job.  It is not just cut and dry.  I get to visualize a concept in my mind, transfer it to paper (or nowadays a computer screen), build it into life and see it hanging on the wall, an emblem for all to see. It’s art.  And like a sculptor or painter, I take great pleasure in the completing of these sign projects. Furthermore, I enjoy seeing others in the sign industry create their own works of art.

Like Airpark Signs in Phoenix, Arizona.  Their company created a unique and artistic sign that upon first viewing looks like a drawing instead of an actual sign.  But upon further examination, what you see is an extremely creative sign made of zinc came, a type of metal that is more commonly used for stained glass frames.  Take a look for yourself at this innovative Lobby Sign.

This sign was created with the client in mind, who “asked for a lobby-entry sign that looked more like a work of art than a sign.” (Sign Web).  We think that is exactly what the client received.  Because of sign is more than just a form of advertisement, it is a work of art.

United Way Lobby Sign

Call Landmark Signs for your own work of art.   Or email us today.

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© Landmark Signs Inc. 2015

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