In any discussion about what you should know about Wall Signs, the first place to go is the various forms. There are a lot of controlling factors that will determine what type you can use that we will discuss later, but it’s best to know what your options are and to understand them well.
Last time we began by talking about Hand Painted Wall Signs, Wood Wall Signs and Dimensional (3D) Letters. This time we’ll continue our descriptions by discussing Neon Signs, LED Signs and High Rise Wall Signs. We will discuss Channel Letters in blog three as there are quite a number of options and issues to talk about.
So let’s continue!
The term “Neon Signs” has over the years become just another phrase people generally use for any lighted sign. But what we are talking about here is a sign actually made using “Neon” or the bent glass tubing that when electrified is capable of displaying a very wide range of bright and unique colors.
Neon as a lighting technology has been replaced by LED signs and lighting, especially as it comes to its use inside of Channel Letters (see blog three). But it’s still a viable and unique option for certain sign opportunities.
The main benefit of neon is it’s brightness and clarity. LEDs are good in places where there is low light or in night time applications, but there is still nothing brighter than neon. And properly done, it can be seen for greater distances and with better clarity than almost any other type of sign.
It also has that nostalgic quality that lends itself well to restaurants and boutiques, both inside and out. And it’s a highly custom media that can be adapted to a wide variety of conditions and design needs, being entirely hand shaped.
Landmark Signs has the skilled neon tube benders to make a great Neon Sign for your building, and the design expertise to make your logo or message work beautifully. Be sure and call or email us if you are interested!
LED Changeable Message Signs
Like the phrase “Neon Signs”, LED Signs has also come to be a generic term that is a little confusing. Many people think of them as the changeable electric multicolor sign boards that are more typically are seen on freestanding monument, pylon or pole signs. They are rarely used on walls, but they can be in some cases a good option.
The benefit is of course the ability to display multiple, changeable messages and graphics. Some units (if you can afford them!) are capable of such color and resolution that they are like a bright television set, able to clearly display almost any beautiful image at will. Their downsides are expense if you want a really good, high quality unit, and the fact that most cities either outlaw them or highly restrict their use. It will probably be only in rare cases that you will be able to use one as a Wall Sign.
In the sign industry however, most actual LEDs are being used in Channel Letters (see blog three) instead of Neon as an internal lighting source. As such they are the preferred option, being considerably easier to install and less costly in energy use. You can see some examples of these on our website at http://landmarksignsinc.com/LED-signs-signage-landmark-signs.html.
High Rise Wall Signs
The “uppermost” Wall Sign is the High Rise, pun intended. It’s the “corporate image” wall sign because it’s typically placed upon office buildings where corporation offices are and which aren’t typically visited by walk in clientele. It’s usual use is to make a big impression, to leave viewers with the distinct notion that the business is very big and very successful, if only for the immensity of the sign alone.
They can be quite large (8-10 feet tall and 100′ in length) and are usually atop very expensive office and business buildings in the high rent districts. Very commonly they are of the illuminated channel letter type, since letters that look individual are especially impressive at night. They may also use a logo or simply be a logo (see photo below) in order to establish a brand identity properly.
The main benefit of a High Rise Wall Sign is it’s impressiveness. It’s hard to think of a downside. If you have spent the cost of renting some of the most expensive office spaces there are, why not take advantage of the opportunity to let everyone know? And you don’t even have to be a large corporation. Any business that wants to really show off and has the resources to do so can make themselves look successful virtually overnight. Just pick a spot in the nicest part of town, throw up a High Rise Wall Sign, and voila, you are the A-Rod of Professional Companies!
We at Landmark have designed and installed many High Rise Wall Signs. Needless to say, there are not a lot of companies that enjoy installing signs 300 feet in the air, but we do! If you have any interest in this type of sign, don’t hesitate to call us at 714-637-9900 or email me directly at firstname.lastname@example.org.
Next Time . . .
Be sure and check back next time as we tackle the most prevalent type of wall sign, Channel Letters.
Thanks for tuning in!
John Myres, The Sign Expert