1. The Sign Expert Says:, 2. Which Sign Type Should I Choose?, Sign Type, Uncategorized, Wall Graphic Signs

The Sign Expert Says: “Wall Signs – What You Need to Know”, Blog Two

Jondo High Rise Wall Sign

 

In any discussion about what you should know about Wall Signs, the first place to go is the various forms.  There are a lot of controlling factors that will determine what type you can use that we will discuss later, but it’s best to know what your options are and to understand them well.

Last time we began by talking about Hand Painted Wall Signs, Wood Wall Signs and Dimensional (3D) Letters.  This time we’ll continue our descriptions by discussing Neon Signs, LED Signs and High Rise Wall Signs.  We will discuss Channel Letters in blog three as there are quite a number of options and issues to talk about.

So let’s continue!

 

Planet Beauty Neon Sign

Neon Signs

The term “Neon Signs” has over the years become just another phrase people generally use for any lighted sign.  But what we are talking about here is a sign actually made using “Neon” or the bent glass tubing that when electrified is capable of displaying a very wide range of bright and unique colors.

Neon as a lighting technology has been replaced by LED signs and lighting, especially as it comes to its use inside of Channel Letters (see blog three).  But it’s still a viable and unique option for certain sign opportunities.

The main benefit of neon is it’s brightness and clarity.  LEDs are good in places where there is low light or in night time applications, but there is still nothing brighter than neon.  And properly done, it can be seen for greater distances and with better clarity than almost any other type of sign.

It also has that nostalgic quality that lends itself well to restaurants and boutiques, both inside and out.  And it’s a highly custom media that can be adapted to a wide variety of conditions and design needs, being entirely hand shaped.

Landmark Signs has the skilled neon tube benders to make a great Neon Sign for your building, and the design expertise to make your logo or message work beautifully.  Be sure and call or email us if you are interested!

 

LED Changeable Message Signs

Like the phrase “Neon Signs”, LED Signs has also come to be a generic term that is a little confusing.  Many people think of them as the changeable electric multicolor sign boards that are more typically are seen on freestanding monument, pylon or pole signs.  They are rarely used on walls, but they can be in some cases a good option.

The benefit is of course the ability to display multiple, changeable messages and graphics.  Some units (if you can afford them!) are capable of such color and resolution that they are like a bright television set, able to clearly display almost any beautiful image at will.  Their downsides are expense if you want a really good, high quality unit, and the fact that most cities either outlaw them or highly restrict their use.  It will probably be only in rare cases that you will be able to use one as a Wall Sign.

In the sign industry however, most actual LEDs are being used in Channel Letters (see blog three) instead of Neon as an internal lighting source.  As such they are the preferred option, being considerably easier to install and less costly in energy use.  You can see some examples of these on our website at http://landmarksignsinc.com/LED-signs-signage-landmark-signs.html.

 

Conquistamerica High Rise Wall Sign

High Rise Wall Signs

The “uppermost” Wall Sign is the High Rise, pun intended.  It’s the “corporate image” wall sign because it’s typically placed upon office buildings where corporation offices are and which aren’t typically visited by walk in clientele.  It’s usual use is to make a big impression, to leave viewers with the distinct notion that the business is very big and very successful, if only for the immensity of the sign alone.

They can be quite large (8-10 feet tall and 100′ in length) and are usually atop very expensive office and business buildings in the high rent districts.  Very commonly they are of the illuminated channel letter type, since letters that look individual are especially impressive at night.  They may also use a logo or simply be a logo (see photo below) in order to establish a brand identity properly.

Pixl High Rise Wall Sign

The main benefit of a High Rise Wall Sign is it’s impressiveness.  It’s hard to think of a downside.  If you have spent the cost of renting some of the most expensive office spaces there are, why not take advantage of the opportunity to let everyone know?  And you don’t even have to be a large corporation.  Any business that wants to really show off and has the resources to do so can make themselves look successful virtually overnight.  Just pick a spot in the nicest part of town, throw up a High Rise Wall Sign, and voila, you are the A-Rod of Professional Companies!

We at Landmark have designed and installed many High Rise Wall Signs.  Needless to say, there are not a lot of companies that enjoy installing signs 300 feet in the air, but we do!  If you have any interest in this type of sign, don’t hesitate to call us at 714-637-9900 or email me directly at johnm@landmarksignsinc.com.

Next Time . . .

Be sure and check back next time as we tackle the most prevalent type of wall sign, Channel Letters.

Thanks for tuning in!

Sign ExpertJohn Myres, The Sign Expert

 

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1. The Sign Expert Says:, 2. Which Sign Type Should I Choose?, Channel Letter Signs, Dimensional (3D) Signs, Sign Type, Signage, Uncategorized

The Sign Expert Says: “Wall Signs – What You Need to Know”, Blog One

Couture Wall Sign

Of all the varieties of sign types you may use, the Wall Sign is the most prevalent.  The problem is, there are so many kinds!  What’s going to work best for your particular circumstances?  Should it be lighted or not?  How much should I spend?  these are some of the questions you may have.  In this series of blogs, I will answer all of these questions and more.

To begin with, a Wall Sign simply means a sign that is placed upon an exterior wall, very typically right over your business entrance.  This should not be confused with the sign you may place on an interior wall in your reception area, or a small plaque mounted on the wall outside or your entrance.  But it does include those very large and very high signs placed upon skyscrapers, whether that wall is a solid one or made of glass.

So in this blog we will begin by discussing the various standard types of Wall Signs, from the simple to the sublime.  This will take more than one posting, so hang on and check back!  I know you will find this interesting, informative and possibly profitable, especially if it helps you to pick the right one, the one that advertises and represents your business best, drawing great clientele.

So we will start with the non-illuminated Wall Sign types, moving on to the lighted wall signs next time.  Here we go:

The Hand Painted Wall Sign

“Okay”, you may ask, “Why should I care about this outdated kind of Wall Sign?”.  Well, believe it or not, hand painted wall signs are making a comeback!  When you have a minute, check out this blog by a very skilled sign painter who is doing a new version of an old sign for people who want that nostalgic look.

When I was 15 or 16 years old, my dad (who was an “old school” sign painter) and I went and painted many Wall Signs of this kind.  Of course since that was before the invention of the camera (joke!), I don’t have any pictures.  And most of what is being done currently is restoration or imitations of old signs.  But just because most of what you think of are these older examples, that doesn’t mean a modern logo or current image can’t be applied to an exterior wall too, just as in the past.

What are the advantages?  Well for one, aesthetics.  If you have a business that is nostalgic in nature or longstanding and experienced, this may be just the right thing to do.  It immediately gives the viewer the impression that your business has been around for a while and gives it that very desirable classic image that is in vogue these days.

Another advantage is cost.  Now you should not think “cheap” because it’s definitely not.  There are few sign companies that can do this (Landmark can!), and so just finding a skilled sign painter is of course more and more rare.  And so “rare” often translates into costly.  But, the cost of materials is typically a lot less than any other sign type, and there are no mechanical installations necessary.

So, believe it or not, you may really want to consider a hand painted wall sign as an alternative!

Lincoln Cove Wall Sign

The Wood Wall Sign

This is another sign type that is a little more rare but still very effective in it’s own way.

Wood wall signs are typically dimensional, being either sandblasted (as the example above) or routed.  Sometimes they are flat or hand painted as a less costly but not nearly as dramatic or impressive option.  If well made of the proper materials such as redwood or cedar, and finished with the right high quality sign paints (we recommend 1 Shot sign enamels), they can last a very long time and give you a lot of bang for your buck.

Their advantages are also mainly aesthetic in nature.  Being dimensional, they have an impressive and custom appearance that tells your customer that you aren’t satisfied with just another sign, that you care and are a company of substance.  They are also very well suited for doctors, lawyers and professionals, residential  complexes, gift shops in tourist areas, any business or enterprise that wants to portray a beautiful and impressive image.

Since they are mainly hand made, they are not especially inexpensive.  But they have an undeniably classic and custom appearance that can’t be matched in any other wall sign.  And if designed and fabricated properly, they will last many, many years with a unique appearance that will represent your business well.

At Landmark, we specialize in wood signs and can design and manufacture a great one for you!

Title 365 Wall Sign

Non-Illuminated Dimensional (3D) Letters

Moving on to the more contemporary and business sign appearance, we come to these.  Dimensional Letters are a very modern and desirable type of wall sign that we here at Landmark have done quite a lot of.  They are best suited for new professional offices and buildings.

Good dimensional wall signs are those made of a variety of metals, and which are either mounted away from the wall or have substantial depth, giving them the appearance of substance that reflects well on your concern.  We have used anodized brushed aluminum,  polished plated gold aluminum, anodized bronze and stainless steel as examples of metals and finishes that last a long time and look great for years.

Their advantages are longevity and impressiveness.  They work well for any business concern that needs to look substantial and solid.  If made of the proper materials with the right anodized or stainless finishes, they will stand up well to almost any environmental condition and come away unscathed.  Some of the materials we offer actually come with a life-time warrantee!

A disadvantage is the lack of illumination.  They are less costly than lighted alternatives but don’t do well for retail establishments that need to draw clients to their locations day or night.  So keep this in mind when considering them.  If you are a 9-5 professional office that isn’t looking to pull in customers off of the street, then you will be served well.  But if you rely heavily on attracting and bringing in people from your local area such as a restaurant, clothing store, laundry, or any typical retail business, you should use an illuminated sign.

Contact us today if you think this is the sign type for you!

Next Time . . .

So as mentioned, next time we will deal with the various types of Lighted Wall Signs, including LED sign, neon signs and high rise wall signs.

I hope you enjoyed this and as always, if you have any sign need or question, let me know!  You can reach me at johnm@landmarksignsinc.com.  I’ll always be glad to help you!

Sign Expert John Myres, The Sign Expert